MINI CASE ( Corresponds to PPTs & Class) (10-3)
THE archetypical PART OF THE CASE, PRESENTED IN CHAPTER 3, DISCUSSED THE SITUATION THAT COMPUTRON INDUSTRIES WAS IN AFTER AN magnification platform. THUS FAR, SALES HAVE NOT BEEN UP TO THE FORECASTED LEVEL, cost HAVE BEEN HIGHER THAN WERE PROJECTED, AND A LARGE LOSS OCCURRED IN 2001, RATHER THAN THE EXPECTED make headway. AS A RESULT, ITS MANAGERS, DIRECTORS, AND INVESTORS be pertain ABOUT THE FIRMS SURVIVAL.
DONNA JAMISON WAS BROUGHT IN AS associate TO FRED CAMPO, COMPUTRONS CHAIRMAN, WHO HAD THE TASK OF GETTING THE COMPANY BACK INTO A SOUND FINANCIAL POSITION. COMPUTRONS 2000 AND 2001 BALANCE SHEETS AND INCOME STATEMENTS, TOGETHER WITH PROJECTIONS FOR 2002, ARE SHOWN IN THE FOLLOWING TABLES. ALSO, THE TABLES SHOW THE 2000 AND 2001 FINANCIAL RATIOS, ALONG WITH attention AVERAGE DATA. THE 2002 PROJECTED FINANCIAL STATEMENT DATA check JAMISONS AND CAMPOS BEST GUESS FOR 2002 RESULTS, ASSUMING THAT round recent FINANCING IS ARRANGED TO GET THE COMPANY everywhere THE HUMP.
JAMISON EXAMINED MONTHLY DATA FOR 2001 (NOT GIVEN IN THE CASE), AND SHE DETECTED AN improve PATTERN DURING THE YEAR. MONTHLY SALES WERE RISING, COSTS WERE FALLING, AND LARGE losings IN THE EARLY MONTHS HAD TURNED TO A SMALL PROFIT BY DECEMBER.
THUS, THE ANNUAL DATA LOOKED SOMEWHAT WORSE THAN net MONTHLY DATA. ALSO, IT APPEARS TO BE TAKING LONGER FOR THE ADVERTISING PROGRAM TO GET THE MESSAGE ACROSS, FOR THE NEW SALES OFFICES TO GENERATE SALES, AND FOR THE NEW MANUFACTURING FACILITIES TO OPERATE EFFICIENTLY. IN OTHER WORDS, THE LAGS BETWEEN SPENDING currency AND DERIVING BENEFITS WERE LONGER THAN COMPUTRONS MANAGERS HAD ANTICIPATED. FOR THESE REASONS, JAMISON AND CAMPO SEE HOPE FOR THE COMPANY--PROVIDED IT enkindle SURVIVE IN THE SHORT RUN.
JAMISON MUST PREPARE AN abstract OF WHERE THE COMPANY IS NOW, WHAT IT MUST DO TO REGAIN ITS FINANCIAL HEALTH, AND WHAT ACTIONS SHOULD BE TAKEN. YOUR ASSIGNMENT IS TO...If you want to get a full essay, hostel it on our website: Ordercustompaper.com
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