Hindustan Unilever Ltd. is a well-known and largest FMCG club in India. HUL has always revamped its products to meet the changing involve of the consumer without pliable on the quality.
Hindustan Lever Ltd (HLL) is Indias largest Fast Moving Consumer Goods (FMCG) company. HLLs brands like Lifebuoy, sixty, breaker Excel, Rin, Wheel, Fair & Lovely, Ponds, Sunsilk, Clinic, Pepsodent, Close-up, Lakme, Brooke Bond, Kissan, Knorr-Annapurna, Kwality Walls are household names crossways the country and span a host of categories, such as soaps, detergents, personal products, tea, coffee, branded staples, ice cream and culinary products.
representation
Unilevers mission is to add Vitality to life. They meet everyday needs for nutrition, hygiene and personal care with brands that help people bump good, look good and get more out of life.Their chummy roots in local cultures and markets around the world break-dance them strong relationship with consumers and are the foundation for their future growth.
A key requirement is building in the quality expectations of their consumers into their products.
To benefit consumers confidence and loyalty, they need to consistently deliver branded products of slight quality.
New Products introduced by HUL in recent years:
* Lux strawberry and cream
* Clinic plus multi sachet
* Ponds age miracle
* Axe shock and recover
* toddle pop
* Wheel active Green
LUX
Lux in step with the changing trends and evolving beauty needs of the consumers, offers an exciting range of soaps and Body Washes with unmatched elements to make bathing time more pleasurable. One stick out choose from a range of skincare benefits like firming, fair-mindedness and moisturising.
Lux stands for the promise of beauty and glamour as peerless of Indias most trusted personal care brands
Product Category, grocery store Segmentation, Target Marketing and
Positioning
Product Category:
LUX falls under the...If you want to get a just essay, order it on our website: Ordercustompaper.com
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