Marianela Adriaenséns, Leticia Ramos y Miguel Flores
ITESM, Campus Monterrey
Escuela de Negocios, División de Administración y Finanzas.
Research in Motion Ltd
Company Background
& poop; Founded in 1984, brim is a leading designer, manufacturer and groceryer of receiving set solutions. Through the development of integrated hardware, software and services that behave multiple wireless network standards, RIM provides solutions for access to study including email, phone, short message service, Internet and intranet- floord applications.
• Based in Waterloo, Ontario, RIM operates offices in North America, Europe and Asia Pacific. RIM’s US headquarters are located in Dallas, Texas, which houses confused sales, marketing, legal, customer service operations and administrative activities.
• RIM’s primary revenue stream is generated by the blackberry wireless solution, which is comprised of Blackberry smartphones, software, and services.
• For the fiscal year cease February 28, 2009, RIM’s BlackBerry subscriber account base increased to approximately 25 million from approximately 14 million from the previous fiscal year.
• With over US$6.
9 billion worth of sales attributable to the US market during the fiscal year 2009, the United States accounted for 63.0% of the company’s full sales.
• RIM employed about 12,800 full-time workers as of February 28, 2009, of which approximately 5,100 were in the advanced research, product development, standards and licensing areas.
Strategic Direction
• Market prospects for Research in Motion (RIM) smartphones looks promising as consumers are increasingly demanding one mobile device to draw away all types of information, whether it is music or messaging. Both RIM and apple are trying to become the provider of choice for such(prenominal) a device, along with other well-established mobile phone suppliers, such as Nokia and...If you want to get a full essay, ordination it on our website: Ordercustompaper.com
If you want to get a full essay, wisit our page: write my paper
No comments:
Post a Comment