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Tuesday, 2 April 2013

Research

This assignment is going to be about the findings from 9th September 2008 The media, scantiness and public opinion in the UK interrogation, which was found on Joseph R owntree Website, and golf links well with question 4 in the exercise 5 ( Using theoretical arguments discuss the extent of media influence in our society). It was carried out by John H McKendrick, Stephen Sinclair, Anthea Irwin, Hugh ODonnell, Gill Scott and Louise Dobbie.

Firstly, the research conducted by the part of Public Interest in indigence Issues Programme was carried out in order to understand how the national, local anesthetic and community media reports UK poverty, and how it is reflecting as well as influencing public understanding, ideas and opinions. Furthermore, the tec looked at the unalike coverage of poverty in different types of media across UK such as television, press, radio. They tried to find how fully grown impact the presentation and position of poverty have on society and its attitudes, and identify the factors that influence those who are involved in producing media coverage of poverty.

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Secondly, their findings between public ideas of poverty and UK media showed that UK media doesnt dependable inform people and let them interpret it in their own way, exactly most importantly it is shaping the society, amplifying and responding to public attitudes. They too found out that the coverage of poverty was peripheral and non-news broadcasts seldom mentioned poverty, and even if they did, they explored the inequalities and reached limited audiences. Its worth noticing that UK media mostly focuses on big cases, depicting extreme poverty outside the UK in order to draw peoples attention. However, the other findings showed that in news media poverty in the developing world legitimate as much as poverty in the UK, but were reported differently. The reason for this could be because of the audiences and their tendency to interpret means of poverty and its causes according to their religion, values and...If you want to get a full essay, order it on our website: Ordercustompaper.com



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