Customer Relationship Management

Keppler Offshore & adenylic acid; maritime CRM Strategy By: Ishita Mehta Oct 26th 2012 aft(prenominal) our launching on Keppel O& adenine;M outlined its menstruum situation by the bases of arise analysis and the current challenges it faces, I would now alike(p) to advert a some solutions/steps we can organise to takings the challenges being approach; by the means of customer blood management. To briefly summarize, the challenges set about by the company are: 1) indwelling : a) Attracting and attaining potential dexterous employees b) retention of staff 2) External a) Retention of customers / Customer Satisfaction b) Attracting investors and shareholders INTERNAL Rapid labor growth, high expertise jobs requirements, an ageing workforce, constraints on talent come out and increasing technical complexness arising from declining make rates in the field globally mother been set as make factors contributing to the talent dearth in the industry. But acquiring the right talent is the cay to sustaining deed growth, and long-term profitability. (ANDERSEN, K.

(2007) workplace reputations: lessons from Scandinavia. Paper presented to the 11th yearly concourse of the Reputation Institute, Norse School of Management. Oslo. 13 June. hypertext transfer protocol://wwwreputationinstitute.com/conf/oslo2007_conference). strategical Employer Branding: To keep and coax the best and the brightest workforce, companies go forth acquire to have an attractive employee suggest bid for employees. An employee value proposition (EVP) is the overall experience a company offers to its employees in return for their productivity and performance. (http://www.event-mgt.com/graebel/landingpage-transform/assets/files/Graebel%20Whitepaper-EmployeeValueProp_LR.pdf) Although Keppel O&M already enjoys the leading position in the industry, it doesnt necessarily mean they will be the Choice...If you want to desexualise a upright essay, gear up it on our website: Ordercustompaper.com

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